Idaho Falls Downtown Development Welcomes Gibby Smede as Social Media/Marketing Specialist

Published online: Apr 01, 2021 Articles, East Idaho Business
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IDAHO FALLS -- The Idaho Falls Downtown Development Corporation (IFDDC) is proud to announce Gibby Smede has been hired as the Social Media/Marketing Specialist. Smede will be responsible for communications and social media campaigns to promote downtown Idaho Falls.

Smede, a local artist, who is well-known in the creative arts world of Idaho Falls, is the creator of Pugsslane Alley in downtown Idaho Falls and joins IFDDC in an exceptional time of growth and progress downtown.

Construction projects over the last four years have been well underway downtown with the completion of The Broadway development, The Downtown Event Center – DEC, and the Bonneville Apartments at the north end of the downtown footprint on Constitution.

A handful of new businesses plan to open in mid-to-late summer 2021 and construction projects that began before the COVID 19 Pandemic have begun to make good progress. Smede’s work will be focused on the mission of IFDDC to advance our historical downtown as the regional center for commerce, culture and leisure activities for residents and visitors via all communications channels and with a focus on social media reach. 

“IFDDC and Downtown Idaho Falls extend a warm welcome to Gibby. We are optimistic the good work of IFDDC will continue as we move forward on projects that will thrive with Gibby’s creative eye and colorful talents. Public art installations are planned for this summer and new marketing efforts to promote the cultural and historic center of Idaho Falls will benefit from Gibby’s talents!” shares Catherine Smith, executive director of IFDDC.


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